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I keep seeing articles about influencers and influencer marketing. Does anyone know what that is?

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  1. An influencer is someone who usually has a lot of followers on social media. Like a mini celebrity. Now you see all the time people pay them on instagram or on facebook to show their products in pictures. I guess it works because a lot of people are using it. Has anyone here tried it?

  2. Isn't using these people expensive?

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