Foursquare for Business is a location technology platform offering business solutions to unlock valuable insights about customers. With a deep understanding of location information, it enables your business to analyze trends and connect to targeted clients as well as to measure foot traffic and advertising success. In addition, it is an instant way to get on the conversation and interact with your customers’ comments and reviews immediately, as well as to advertise to a wider audience. You can also let your audience know your business’ most recent updates by managing your own listing from your Foursqaure account. It is free to create an account on the platform, with paid products and services available.
Pricing and plans: Pricing on request
Key Features:
- Pinpoint targets audiences based on key factors like taste preferences, demographics, and visit history
- Foot traffic attribution measures the impact on ALL of your advertising, including TV, search, social, radio, and print, in addition to digital web and app
- Pilgrim SDK creates smart, location-based audience segments, through understanding user preferences, i.e. what categories and chains your customers like to visit over time